Technical SEO Checks To Do Before You Blog

Thinking about starting a blog for your local service business? Check your website’s foundations first, or you could be sending visitors straight to a blank screen.

A blog sitting on a broken site is your time and money going nowhere.

The quick rundown

• A real Dublin audit found a site taking twenty four seconds to load on mobile, more than enough time to lose a customer like Grace to the next search result.
• Running two tag managers at once slows your site and gives you wrong conversion numbers, so cut back to one and shrink your images.
• A 500 page crawl turned up 145 images with no alt text and 68 the wrong size, leaving Google guessing about your work.
• Know who owns your domain and when it renews, since one Dublin roofer lost their old domain and had to chase 150 sites to relink.
• Fix speed, images and domain before your first post goes live, so every blog has somewhere good to land.

Want to go deeper? Read mobile website speed optimisation tips and why website speed affects conversions.

Would rather we just handled it? See how we help with SEO and organic search.