AI’s Ascent: Reshaping Journalism and Media in 2024
Artificial intelligence is poised to revolutionise journalism and media, bringing both profound challenges and unprecedented opportunities. As 2024 unfolds, the industry grapples with AI’s disruptive power, from content creation and distribution to business models and audience engagement. The AI Revolution in Newsrooms The public launch of ChatGPT in late 2022 marked a turning point, making […]
Sink or Swim Marketing vs Strike Digital: The 2025 Showdown for Irish Businesses
Choosing the right digital marketing partner can feel like a high-stakes decision for any Irish business. With countless agencies promising transformative results, how do you separate the genuine experts from the crowd? This in-depth comparison is designed to do just that. We’re putting two prominent players under the microscope in this Sink or Swim Marketing […]